The cosmetics brand officially announced the news on October 19th, saying, “We’re excited to finally announce Lisa from BLACKPINK as the newest face from MAC Cosmetics.” We have so many big surprises in store for our new global brand ambassador. “
FOR LISA’S LOVE ?! We’re excited to finally announce Lisa from Blackpink as the newest face from M · A · C Cosmetics. We have so many big surprises in store for our new global brand ambassador. Sign up for our emails to keep up to date on all things Lisa! #MACLOVESLISA pic.twitter.com/fjfOENHisZ
– Maccosmetics (@MACcosmetics) 19th October 2020
Drew Elliott, Senior Vice President and Global Creative Director of MAC Cosmetics, said in a statement: “She is always confident and does not shy away from risk. It embodies our commitment, above all to celebrate individuality and self-expression. We can’t wait for her fans to see what she has in store for them through our collaboration. “
Lisa also told Billboard, “MAC is really at the forefront of trendsetters, which reminds me every time I see a MAC campaign or the incredible looks their artists create behind the scenes at fashion weeks around the world. It is an honor to work with a brand that has an incredible legacy and unparalleled expertise in the art of makeup. I am thrilled and looking forward to this trip! “
Lisa is the first female K-pop idol to be the face of MAC Cosmetics. Congratulations to Lisa!
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