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August Variety Show Brand Reputation Rankings announced

August Variety Show Brand Reputation Rankings announced


The Korean Business Research Institute released this month’s brand reputation for variety shows!

The rankings were determined by analyzing consumer participation, interaction, media coverage, community awareness and viewership of 50 popular variety programs using big data collected from July 1st to August 1st.

MBCs “How do you playTop of the list this month with a brand reputation index of 10,745,594, an increase of 10.98 since July. The high-level phrases in the show’s keyword analysis included “Yoo Jae Suk, “” SSAK3 “and”Lee Hyori, “The top rated terms included“ debut ”,“ record ”and“ donation ”. The program’s positivity-negativity analysis showed a positive response of 70.50 percent.

MBCs “Home alone“(” I live alone “) came second in the ranking with a brand reputation index of 10,438,180, while TV Chosun’s” Love Call Center “followed closely behind with a total index of 10,357,220 in August.

Check out the top 20 for this month below!

  1. “How do you play?”
  2. “Home alone”
  3. “Love Call Center”
  4. My ugly duckling
  5. “Balsam School” (literal translation)
  6. Ask us anything
  7. The managing director
  8. Radio Star
  9. “Voice Trot”
  10. “The taste of women”
  11. Running Man
  12. The Return of Superman
  13. “House on wheels”
  14. Immortal songs
  15. The King of the Mask Singers
  16. “Fun restaurant”
  17. “Where is my house”
  18. Three meals a day
  19. “Video Star”
  20. 2 days & 1 night

Check out the latest episode of “How Do You Play?” with English subtitles here …

Now look

… And the latest episode of “Home Alone” here!

Now look

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